Choose Prima

Choose Prima for a legacy of excellence in lingerie and undergarments. Established on June 1, 2010, we have led trends in the Indonesian market. Dating back to 1997, Prima is a commitment to crafting top-quality products, catering to international markets with renowned brands. Prioritizing your comfort, our materials adhere to the Oeko-Tex standard, ensuring fashion-forward, skin-friendly, and high-quality products. Trust Prima for a seamless blend of style, comfort, and a legacy of excellence.